Search Engine War: May 2007

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May 2007

Monday, 21 May 2007

MSN Out of Beta

The new adCenter is out of Beta - but still not out of the dark ages yet! Even with new and improved ad management abilities we are still not seeing some of the functionality we would expect. Out of the...

Posted at 04:19 PM in Pay Per Click | Permalink | Comments (0) | TrackBack (0)

Saturday, 19 May 2007

Google Universe - opportunity not enemy

You'd have had to have your head truly stuck in the sand not to notice the news about Google Universal Search, the new multiple content search engine results page from Google, where news, video and just about anything get factored...

Posted at 11:09 PM in Search Engine Optimisation | Permalink | Comments (0) | TrackBack (0)

Thursday, 17 May 2007

Synonyms and Polysemes

New search technologies could see common problems consigned to the past, according to Business Standard. Synonymy - using different words for the same object, in addition to Polysemy - when a word has multiple meanings, cause many problems for search...

Posted at 10:21 AM in Search Engine Optimisation | Permalink | Comments (0) | TrackBack (0)

Online more important than offline in the B2B purchasing decisions

Enquiro have just released a 'B2B Purchasing Behavior Whitepaper' based on a survey of over 1000 B2B buyers, I haven't had the chance to read it fully yet but I usually like the quality of research from this SEM based...

Posted at 10:06 AM in Search Engine Marketing | Permalink | Comments (0) | TrackBack (0)

Wednesday, 09 May 2007

Yahoo! sings to a new tune

People who struggle to remember the lyrics to their favourite songs may be heartened to know that Yahoo! has done something about it. Search Engine Land has reported on Carlos Teran at Yahoo! Search's blog, in which the insider revealed...

Posted at 04:38 PM in Other stuff | Permalink | Comments (0) | TrackBack (0)